Hello and welcome back to Behind the Business podcast.
This is episode two of my seven-part series that is going to take your business to 30k months and beyond—if you implement what I’m teaching.
If you’re new here and haven’t listened to last week’s episode, go back and listen to that first because each episode in this series builds upon the last.
Today, we’re diving into the five costly mistakes keeping coaches stuck between $5K and $20K months. These mistakes might be small, but they’re powerful—and they’re likely the reason you’re not scaling to $30K months yet.
If you’re stuck at this income range, it’s not because you’re not good enough or working hard. You’re just making some mistakes that once corrected, can lead to rapid growth. It’s all about taking massive action on the right things at the right time in the right order.
Let’s break down these five mistakes and what to do instead:
Mistake 1: Relying solely on referrals and word-of-mouth.
This means you’re great at what you do, but it’s not predictable. You’re capped in your income potential.
Spacious alternative: A predictable, repeatable lead generation system that brings in ideal clients daily.
Mistake 2: Only using short-form content to convert.
Short-form content (like Reels or TikToks) is great for attraction but lacks depth.
Spacious alternative: Pair it with long-form content like live events, trainings, podcasts, or emails to build trust and convert.
Mistake 3: Vague and general messaging.
Generic “I help” statements won’t cut it anymore. Clients are more sophisticated.
Spacious alternative: Hyper-specific, tangible messaging that positions you as an expert and clearly communicates the outcome.
Mistake 4: Only selling 1:1 or low-ticket offers.
This model burns you out and caps your income.
Spacious alternative: A high-ticket group program or no-brainer offer with five key components—clear promise, bonuses, guarantee, payment plan, and ethical urgency.
Mistake 5: Doing everything manually.
Manual processes make you the bottleneck and limit scalability.
Spacious alternative: Systems that automate onboarding, content, payments, follow-up, and tracking so you can focus on leading and growing.
I shared client stories—like Abby, Danielle, and Nina—who all scaled past this plateau using these shifts.
To wrap up: If you’re stuck at $5K–$20K months, these mistakes are likely costing you time, energy, and money—but the fixes are simple and will give you more spaciousness, not less.
If you’re ready to stop making these mistakes and finally scale to spacious $30K months, book a free roadmap call with me. We’ll audit your business model and create a custom three-step plan for scaling. Spots are limited, so find a time that works for you now. Talk soon!
